Showing posts with label accommodation. Show all posts
Showing posts with label accommodation. Show all posts

Thursday, 25 August 2016

Five Free Things to do in Prague



Five Free Things to do in Prague

The Bohemian capital is a ‘must see’ on any trip to Europe, and the charming old town and castle will have you charmed, but it’s not as budget friendly as it used to be. We’ve done the maths for you and here are our budget busting tips for Five Free Things to do in Prague!
The centre of Prague is beautifully preserved and packed full of Medieval and Gothic architecture with the most famous being the Astronomical Clock in the Old Town Square.
There’s an hourly show with apostles emerging and beneath the clock tower there are 27 tributary crosses to commemorate the mass execution of 27 leaders of the Bohemian Revolt that happened here in 1621. There will also be crowds gathered because it’s the favourite site in Prague and it’s also free! If you can, climb up the 600 year old spire and see the amazing view of the old town.

Find out more at our post on Equity Point Hostel's blog here

Wednesday, 27 April 2016

Hostel Doctor Features on Hotel Impossible Makeover Show



Hostel Doctor
 was fortunate to be invited to take part in US Travel Channel's hit show 'Hotel Impossible' for their Season 7 Premiere 'Hostel Takeover'. On the show, client The Gardner Hotel & Hostel is given a makeover to restore it to a great place to stay - and Hostel Doctor was in charge of modernising their branding and online presence.
Our client The Gardner Hotel and Hostel in El Paso, Texas, was given the makeover treatment by Anthony Melchiorri and the design team to update the hostel rooms and communal area to make it modern, safe, clean and comfortable. They called in Hostel Doctor to update their online presence, produce their new website and branding, and to market the revamped hostel. We're pleased to say that the hostel has had a great turnaround.  
It was great to contribute to the show and we're really please that they chose to have a hostel featuring. Hopefully it can bring more attention to hostels as a great budget option for those traveling in the US and showcase what they're all about. 
To see full episode visit http://www.travelchannel.com/shows/hotel-impossible/video/hostel-takeover

Find out what happened behind the filming and what's next for The Gardner here

Monday, 7 March 2016

Alternative Things to do in Prague



Alternative Things to do in Prague



If you've been to Prague then you'll be familiar with the view from Charles Bridge and have posed for a photo in front of the astronomical clock, but did you explore the Cold War Nuclear Bunker? Here's what we discovered for Equity Point Hostels:

The Golden City is famous for Europe’s largest castle, the astronomical clock and the view from Charles Bridge, but delve a little deeper and you’ll find this Bohemian city has plenty more to offer. Escape the crowds and check out our  5 alternative things to do in Prague...



Tuesday, 16 June 2015

What to see in Barcelona this summer



What to see in Barcelona this summer

Blog post for Equity Point

What to see in Barcelona this summer, from live music and festivals, to street parties and fireworks displays.
The catalonian capital; famous for Gaudi architecture, Gothic old town alleyways, food, and football, is a great destination all year round, but if you’re planning a visit to Barcelona this summer then check out these events. If you love to party, then try a fiesta Barcelona style!

Read more here

www.equity-point.com/blogs

What To Do In Girona This Summer



What To Do In Girona This Summer

Article for Equity Point

"This historic Catalan city of Girona is famous for its beautiful old town, riverside views and Costa Brava coast, but it’s also known as the City of Festivals. Girona is a great place to experience the Catalan culture and they love to party! Find out the best things to see and do with our recommendations of what to do in Girona this summer." - Read more here

www.equity-point.com/blogs

Thursday, 11 June 2015

Why Staying in a Hostel is Best












Check out our article on Copenhagen Downtown Hostel's Blog - Why Staying in a Hostel is the Best way to Travel on a Budget
For those who think that hostels are something from a horror movie, here's why the new 'poshtels' are taking business away from hotels.
http://www.copenhagendowntown.com/blog/why-staying-in-hostels-is-the-best

Wednesday, 20 May 2015

Copenhagen Downtown Photography



Copenhagen Downtown Hostel threw a huge opening party for their new bar and live music venue, Copenhagen Down Under, and Hostel Doctor was there to take their official photos.
We had free champagne for our guests and VIPs, a free buffet of traditional Danish delicious food and deserts, great drink offers in our happy hour, DJ’s until 5am, and best of all, hip Danish girl band the Gabriellas played live. What a night. 

Find out about the party on the Copenhagen Downtown blog here


Check out the photos on our facebook page here:

Wednesday, 6 May 2015

London for Free - what to see in the cool capital


Check out our latest blog article for clients Equity Point - London for Free

Top tips for backpackers visiting London who want to make the best of it without spending a penny!
From free museums and galleries to the best markets and parks. Visit the Equity Point blog to read the article here www.equity-point.com/blogs/


Wednesday, 22 April 2015

Copenhagen Downtown Becomes a Hostel Geek 5 Star Hostel



Hostel Doctor is pleased to announce that client Copenhagen Downtown has been chosen as a Hostel Geek 5 Star Hostel.

After a competitive application, Copenhagen Downtown is now officially recommended as the best place to stay, rated on criteria such as Designer, Great Staff, Sustainable & Eco-friendly, Unique Character and Sociable! Check out our profile on hostelgeeks.com

We are proud to say that Copenhagen Downtown has been selected as the only 5 Star Hostel of choice for Copenhagen, according to Hostel Geeks website.

Hostel Geeks choose hostels around the world that they rate as the best in that location for recommending - this is done on the following tough criteria:

1. Sustainable & Eco-Friendly
2. Excellent Design
3. Unique Character
4. Social Vibes
5. Best Staff

Find out more at hostelgeeks.com

Thursday, 2 April 2015

Copenhagen Downtown Launches New Bar and Creative Space




Launch of ‘Copenhagen Down Under’



Copenhagen Downtown is pleased to announce they are expanding their award-winning hostel. The number one hostel in Denmark and Europe’s Famous Hostel member is about to increase its current offering with a 300m2 new bar, Copenhagen Down Under.

Firmly on the backpacker map as the place to go, the new Copenhagen Down Under bar will provide a unique new space that will be a curious and authentic ‘must go’ experience for backpackers. This underground creative space will provide an atmosphere to stimulate and excite. The concept is to create a place for new experiences – exchanges, ideas, with the influence and creative input of travelers from more than 80 countries.

The new Copenhagen Down Under space is in addition to the existing lively bar and chill out area, taking the total space to 600msq; the largest in any hostel in Copenhagen. This means even more room for guests and locals to experience something unique to this hostel. It will have dedicated space for live music, pool tables, a lounge area and a 12m long bar, one of the longest in Copenhagen.

Excited about the 1st May 2015 opening night party, featuring free champagne, live music, djs and more, Bar & Events Manager Luca Marson said “This will be a unique space showcasing upcoming talent with live bands, DJs and performance artists. It will be something very different to other places in Copenhagen, and the opening party will be a night to remember
.”

The concept of the new exciting space has been created by Danish design gurus ArtRebels together with architects SpaceLab. Both companies have provided concepts for the look and design of the hostel space so expect more cool Scandinavian design but with an underground influence.

To find out more about the hostel or awards see
www.copenhagendowntown.com

Monday, 23 February 2015

Client Copenhagen Downtown wins the Hoscars









Client Copenhagen Downtown wins the Hoscar for best Hostel in Denmark

Forget the Oscards, our client in Copenhagen won the most prestigious hostel awards, the HOSCARS, a couple of weeks ago in Dublin for Best Hostel in Denmark! Find out more about their win in our blog post here on the Copenhagen Downtown Blog.


Read about it  here:

With hostels gathered from around the world on the red carpet in Dublin, the annual 'Hoscars' awards ceremony took place in January. With the usual scenes of over-emotional winner acceptance speeches, great dresses and dancing the night away, the best hostels from around the globe were chosen and celebrated from over a million customer reviews.....

Monday, 2 February 2015

Generator Hostels open their Paris debut

Generator Hostel now open in Paris.  The latest mega hostel to open in Paris is Generator, following the lead of St Christopher's Inn's success, in Gard du Nord.
What they say: "In the emerging district of the 10th Arrondissement, a one-time derelict office block is being transformed into a chic array of private terrace wielding private rooms and stylish rooms to share."
Find out more about the newest hostel in town here: http://generatorhostels.com/en/destinations/paris/#read-more

Thursday, 22 January 2015

10 Tips for Stress Free Travel


Firstly, do you want a break from the normal routine of life? If so, then don’t approach it the same way as you do at home. Planning, organising, technology, friendships and rushing around can all be exhausting. If you want to take a break from the norm, then simplify things.


1. Chose your Companions Wisely
Hitting the open road, whether to relax or seek thrills, is a big adventure and naturally you want to share this with friends. However who you travel with is a key part of the experience and good friends aren’t necessarily good travel companion. You need to be able to tolerate them for intense periods of time (and likewise) and have the same aspirations as to how and where you’ll travel, or you’ll find yourself sneaking out in the middle of the night and boarding the next bus out of there.

2. Go it Alone
A favourite of mine for long trips that are going to be life-changing is to travel solo. It offers you a chance to explore ‘you’ for a while, so maybe go it alone and find out how good it is to be just you. You’ll always meet people along the way (whether you like it or not) and if transient or friends for life, these people will make up a part of your travelling experience just as friends from home would.

3. Pack Less
Do you really need every travel gadget out there? Simplify your luggage with a few key items of clothing and essentials. It will hurt less if it all gets lost too. I love the feel of books and swapping along the way, but a Kindle is a great way to pack all your reading needs. Likewise if you want to take a mobile phone with you, a smartphone that can be used for photo snaps, emailing home, booking ahead and using travel apps is ideal. Keep it simple – less to worry about means more time enjoying where you are!

4. Go with the Flow
I love planning trips, I love reading about the places, culture, history, and trawling through maps of where I want to go. Then I just go. Not with any plans, but just with an idea of sites and what highlights I don’t want to miss. I still always pack a guide book because I like to thumb through it, but the rest is a surprise. If you have a tight schedule or are meeting up with people, then check transport isn’t a weekly affair, but don’t get bogged down in booking every night in advance.

5. But Don’t Get Caught Out
If you’re travelling in peak season or want to be in certain places on certain dates, then book ahead to guarantee. Now the whole world is obsessed with online bookings, those people have forced a situation where no rooms are held for ‘walk ins’ – or people just arriving without warning – the old fashioned way. If you want to stay somewhere decent and it’s peak season or during a festival, you’ll only guarantee your desired accommodation by booking in advance. If you like an adventure, wing it!

6. Enjoy the Moment
Don’t be the person who doesn’t see anything because your camera is fixed to your face, or you spent all your time on your hostel wifi telling everyone on facebook what you were ‘experiencing’. Cut loose the technology and open your eyes and ears to what’s actually around you. Other people are more likely to want to talk to you too!

7. Speak the language
Or at least play the guitar. Locals appreciate you making an attempt at their language, and it’s only polite to learn the minimum. It’s also useful to be able to communicate. If you’re not good at languages, learn the guitar. Bought us a meal in India once, and you’ll definitely pick up some hippy girls along the way as a bonus.

8. Trust your instincts
If it doesn’t feel right, it probably isn’t. Dodgy men, alleys, drug dealers, cops and food are all best avoided. You’ll thank yourself, the worse that can happen by playing it safe is you mildy offend someone, walk the long way or go without lunch. The other way and you’re in a world of pain.

9. Get Insurance
The downside of traveling (and life in general) is that shit happens. You can easily be drugged, robbed, fall out a tree-house, or leave all your stuff on the roof of a bus. Having done all of these, I’m an advocat of buying ‘peace of mind'; because when you need it, you really really need it.

10. Enjoy it! Don’t force it.
If you arrive at your destination and find yourself feeling disappointed, overwhelmed or even unsafe, then move on. You can always come back another time. Pushing boundaries should be more about trying water-skiing than fear and loathing. And not everywhere is exciting and welcoming either – it’s not just you.

Will Amazon Become the Next Big OTA?


Max Starkov, President & CEO at HEBS Digital takes a look at Amazon entering the travel retail market with their new industry-focused travel offices. Will Amazon become the next Booking.com? Or the next Expedia? Can Amazon become a major OTA player or are they just testing the water?

Read his illuminating article here on Hospitalitynet.org


Tuesday, 2 December 2014

Wombats Hostel Chain Opens in London







Freehand plans Chicago hostel













Following the success of cool design hostel Freehand Miami, the company sets their sites on Chicago and Los Angeles.

The new hostel concepts, developed by the New York-based Sydell Group, plan to open Chicago in 2015 and Los Angeles is currently under construction. The company claims that unlike Freehand Miami, the Chicago sister hostel will be aimed at more business companies.

Find out more here:

http://www.chicagotribune.com/business/ct-freehand-hostel-1125-biz-20141124-story.html



Tuesday, 21 October 2014

Top 5 Tips for Marketing with Facebook


Having trouble attracting the right audience on Facebook? Try these 5 tips to help market your business

Facebook is moving towards just being an advertising tool, and as such they're developing functions and models that help marketeers. Here are some of the ways to maximise your Facebook marketing.


1. Make a New Product and Boost it Announcement

Despite all the fake accounts on Facebook - boosting posts is still relatively effective as you will stay in the Newsfeed for longer. Use this for announcements, not advertisements - by keeping it to news you don't turn people off.


2. Make use of Your Newsfeed

How often do you look at pages? Most people on Facebook interact via the newsfeed - this is where the shares and likes are won from. Avoid writing updates that require people to go to your page and leave the newsfeed, such as entering a competition. Try using ActionSprout to allow someone to sign, join, enter from the newsfeed itself.

3. Customise your Marketing to your Audience

You can target your marketing on Facebook and reach specific fans. One such tip is using the 'Custom Audience' option, especially if you post in multiple languages. You can also customise it to people who have visited your website, so know your users and set a different marketing message for them. Essentially you're getting to know your market better and targeting them based on what they are looking at.


4. Don't Run the Same Adverts

To make the most of your advertising efforts and maximise your budget - run a trial of adverts and use different keywords for each. Use only a small portion of your budget and find out which adverts have the best engagement. It may sound a hit and miss way to find your return on investment, but split testing gives the best results to find exactly what segments of the market your reaching and with which keywords.


5. Use Audience Insights

These measuring functions are there to help you and should be used! Take advantage of the insights and check when your users are most active - times of day, where and what they're looking at. This should make you better equipped to target your audience so use this as a tool and engage with them.


For more suggestions on how to market your business check out www.hosteldoctor.com

Wednesday, 24 September 2014

Best Hostel Views according to Instagram


Want a Room with a View?

Instagram has put together a list of 30 of the best hostels with a view worth visiting for!

Has your hostel got the best views in town and didn't get a mention? We think Equity Point in Marrakech has got a great roof top view and deserves a mention!

http://www.thehostelworker.com/30-hostels-with-a-view-according-to-instagram/



Monday, 7 July 2014

How to deal with negative reviews


Top 5 tips on how to deal with negative reviews from customers and turn them to your advantage.

1. Don’t ignore them! Internet use now means that everyone has an opportunity to post about their experiences as customers, but it also provides a platform to answer these posts and create a meaningful response. Use this to your advantage to turn negative reviews around and show that you value their opinion.

2. See negative comments as constructive feedback on your business. There are always going to be customers who complain for the sake of it, but there will also be valid comments about how to improve your business. Take the comments on board about what experience your hostel offers your customers, and make changes based on this.

3. Thank customers for their feedback – good and bad. By acknowledging and improving on any problems you can create a better experience for the next customers walking through your door.

4. Be polite and professional. Not all reviews will be either of these but your replies are there for all potential customers to see, so keep your tone professional and explain any questions or issues raised and what you can do to avoid these problems occurring in the future.

5. Admit when you are wrong. Things go wrong in any business, but it’s best to acknowledge this, apologise, and move on. Some customers may pursue a refund or discount, but most will just want to know that you have heard their complaint and will be taking steps to avoid these issues in the future.

Make sure you regularly check all platforms for feedback and comments – whether it’s tripadvisor or hashtags of your hostel. Many people use social media platforms to voice their experiences so check your channels are up to date and respond to messages accordingly. There will also be mentions in blogs and other forums, so make sure you have Google Alerts set up (it’s free) and can monitor any posts about you. Remember that your customer’s experience of your hostel doesn’t end when they check out!



Friday, 28 March 2014

Top 5 Tips for Using Pinterest for your Hostel


Pinterest is a way to virtually 'pin' or bookmark images and videos of interest to a board in your Pinterest account. For businesses it's a great way to create boards to showcase your product, but also to get images from your website and blog shared by other users for free. It's a great platform for the travel industry as it appeals to people as a way to collect ideas together and places to visit, engage with other users to promote your hostel.


1. Make your account a Pinterest business page

Make sure you use Pinterest as a way to represent your business not just for fun. It only takes a few minutes to set up a business page and means you can access analytics and metrics to find out users, repins and impressions. This means you can quickly analyse which types of images are engaging or appeal most. Then focus your pinning on your audience.


2. Use 'Place Pins'

Pinterest introduced 'Place Pins' in 2013 which is specifically to allow people to plan vacations. There are almost 100 million of these now being used! There's also an iPhone app to pin on-the-go. The place pins are simple to use - just add a map and drop pins with the address and telephone number. You can even create a board of your location with recommended tourist sites and restaurants ready to share with people heading to your destination. Check out Air bnb's 'Loved in Paris' board as an example of how to do it! http://www.pinterest.com/airbnb/loved-by-parisians/


3. Use all your assets

Pin all your photos but also any maps and blog images too. Make sure you add proper descriptions with hash tags and alt tags incorporated and urls where applicable, and that your website images are named for search engines, such as 'xyzhostel-Paris-bar', so when they're shared it has the correct information. You can tag people to pins too using @. If you work with a charity add a board for your photos with them and the activities you work on together. You can even add old pictures showing the history of your brand to create a story board.


4. Add a 'On Hover pin' to your web, blog and social media images

This encourages people to 'pin' an image whenever they hover their mouse over it - a great 'call to action' in marketing terms. Obviously this won't work on touch screens but is an effective way to encourage re-pinning. (Pinterest has instructions of how to do this)


5. Interact with other users

As with other social media sites, engaging with users is key. There is space to comment or converse with people pinning your pins, and equally respond to comments directed to you. Find out what boards people are placing you in, for example 'Paris Vacation Inspiration' and engage with your audience. You can also seek out influential pinners and write messages to them, for example people with the same target audience. Make sure you follow competitors and similar businesses to find out their latest news. You can also create Group Boards and invite users to collaborate (you have to be following each other to invite them).

And make sure you link to your Facebook and Twitter accounts!

Check out other hostel pages to find out what friends are doing, and see what works for you.
Good Luck!

For more advice see the Hostel Health Tips on www.hosteldoctor.com